South Wales-based manufacturer Masterclass Kitchens has formed a partnership with former Allied Kingswood MD Stephen Joseph, who will be working with the company on a consultancy basis. His role will be to help 'raise awareness of the company's extensive portfolio of beautiful kitchens' among London-based retailers, in a bid to boost its retailer network. Masterclass currently has around 80 dealers on its books, and says it is hoping to increase that to about 150 in the next three to four years.
"We're delighted to be welcoming Stephen on board at what is an exciting time in the brand's development," said Masterclass commercial sales director Steve Tough. "His industry knowledge is second to none and we are looking forward to the new opportunities that will no doubt come as a result of his work, particularly inside the M25 and London."
Stephen Joseph added: "In my role as a consultant I hope to renew my relationship with many of my old clients and introduce them to the best-kept secret in the marketplace."